We aim to engage and inspire people about woods and trees to help us meet our vision of creating, restoring and protecting woodland. We own and care for over 1,000 woodland sites across the United Kingdom and support the creation and management of woodland on others’ land.
Departments across the Trust are placing an increasing reliance on Digital channels to achieve their objectives, and the time has come to take our digital communications and operations to a whole new level. We have therefore revamped our digital team, which manages the Trust’s digital presence and engagement with members, supporters, our target audience groups and the wider public.
The Head of Digital role will require digital leadership to maximise the opportunity in a way appropriate for the Trust’s objectives and our audience’s needs. This is a period of significant digital investment for the Trust and provides a fantastic opportunity to make a real difference.
As the Head of Digital you will be delivering the Woodland Trusts income generation, communications and engagement objectives through best practice use of digital technologies, in line with our brand strategy.
You will need to develop and deliver the Woodland Trusts digital strategy to build digital capacity through leadership of organisational change, education and training of employees, building up key digital competencies and creating and maintaining excellent processes.
Significant experience in running a public facing website of substantial size will be key. A strong understanding of web and e-marketing analytics as well as knowledge and awareness of the technologies required will be critical.
On a daily basis you will be maintaining the understanding of the latest digital opportunities and trends and managing the digital budget. You will also have excellent team management and coaching skills and the passion and enthusiasm for the potential of digital to inspire and support the organisation.
For more information and how to apply please go to our website, www.woodlandtrust.org.uk.
Closing Date: 26th February 2012
If you feel you have the necessary skills and experience and an affinity with the Trust's aims, we would like to hear from you. Please submit a letter of application including current salary details together with a CV, stating clearly which position you are interested in to: recruitment@woodlandtrust.org.uk
Please ensure you state where you originally saw the position advertised.
To demonstrate good practice we would appreciate your support in removing unnecessary information from your CV and letter of application. This includes date of birth, education dates, religion and ethnicity.
Agencies are advised that the Woodland Trust will not accept any CVs but company details may be supplied via email